Simpactful is pleased to announce the addition of Rick Delie, Sr. Advisor & Consultant.

Rick is a former Costco Executive with Non-Foods experience in merchandising, .com, and international. His most recent responsibility was serving as the SVP of Non-Foods. During his tenure, the Non-Foods team was instrumental in providing quality and excitement to the Costco member. In addition to his experience as SVP, Rick has had a breadth of roles at Costco as Vice President, AGMM, and buyer across multiple Non-Foods categories. Rick has deep experience building brands and retail executions in Beauty, Apparel, Sporting Goods, Jewelry and many other Non-Foods categories.

“After spending 27 years at Costco I believe in the core principles of retail. Quality and Value. The retail landscape is changing rapidly, but focused disciplines still drive the business. Success is achieved through relationships based on integrity.  At Costco we achieved unprecedented success and growth by always striving to exceed the expectations of the member. This philosophy and belief I will continue at Simpactful.”

Rick’s experience brings deep expertise to Simpactful’s retail capability, where he can share best practices and insights to our clients.

To learn more about how Rick Delie and Simpactful can help you contact the Simpactful team today at or 925-234-6394.