Competitive Benchmarking & Scenario-Planning
COMPETITIVE BENCHMARKING & SCENARIO-PLANNING
We provide Competitive Benchmarking to understand best practices, the market, category, and competitive dynamics, as well as Scenario Planning to incorporate options that neutralize key competitive threats and harness upside opportunities into operative strategic plans.
- Simpactful, “Winning in the Marketplace,” Retail Benchmarking & Assessments
– Retail Trends (like required retail investments, trade spend chargebacks, etc.)
– Industry Challenges (profitability, pricing, mix)
– Peer-based Benchmarking - Best Practice & Solution Identification
- Custom Benchmarking Studies
– Key Competitors
– Capability Areas
– Retailers
– Organizational Structures
– Investment Levels - Custom Scenario Planning Workshops
- Commercial Growth Strategy & Business Modeling
- Mergers & Acquisition
- Channel Expansion:
B&M, Social, DTC,
Rapid Delivery & Video
Commerce
- Brand Strategy, Equity, Ideas, Creating & Innovation
- Marketing Digital Transformation
- Marketing, Merchandising & Retailer Media
- Commercial Planning, Sales Planning & Go-to-Market Capabilities
- Retailer JBPs, Insights & Negotiations
- Revenue Growth
Management, Trade Spending, Mix, Profitability & Pricing
