Simpactful was started believing our unique expertise to clients would be more beneficial versus established management consulting groups. Simpactful’s true point of difference was bringing experienced leaders across all CPG functions and retailers. We believed this approach could deliver far more impactful results with a simpler process based on our collective years of experience.

The end of 2019 marks a record year since Simpactful began four years ago. We have served over 140 clients with very high satisfaction/repeat rates. In addition, our resources have expanded with experts across all retailer channels, departments, and CPG’s.

In 2019 we expanded our team with the addition of:

  1. John Vegas: Accomplished Human Resources and Commercial Executive
  2. Jose Rodriguez: Brand Building Expert
  3. Paul Beahm: Former Walmart Executive with Rx & OTC expertise
  4. Matt Pierre: eCommerce and Shopper Marketing Expert
  5. Rich Rezek: OTC/Healthcare Expert
  6. Kyle Gustafson: Former Amazon Executive and eCommerce Expert

Our record year was also fueled by the growth of four capabilities that continue to serve our customers:

  1. Understanding your competitive landscape with Competitive Benchmarking
  2. Find optimal Brand Building strategies
  3. Assemble valuable Retail Insights
  4. Fueling DTC to Brick-and-Mortar Expansion