San Francisco, CA – January 2018, Simpactful expands their Walmart and retail expertise as Scott Huff joins the team.

Huff comes to Simpactful after 23+ years with Walmart, most recently as Executive Vice President of Consumables and Health & Wellness divisions.

Huff has a very diverse leadership background.  In his roles as Executive Vice President of Merchandising Operations and Senior Vice President of Customer Experience, he led Merchandising Execution, Replenishment, In Store Experience, Store Planning/New Formats, Real Estate, Supply Chain and Joint Business Planning across a wide supplier base.

Huff gained his experience leading Walmart’s Merchandising strategies across several categories:  Beauty & Personal Care, Pets, Dry Grocery, Household Paper and Chemicals, OTC/Pharmacy and Optical.

Tom O’Brien, Simpactful Chairman, said “Scott’s tremendous experience, along with our team of other senior leaders from companies like Target, Acosta, CVS, General Mills, Family Dollar, P&G, Kroger and beyond, allows Simpactful to bring our clients real-world solutions that enable them to deliver best-in-class sales and profit growth. We are very excited and fortunate to have Scott join our team.”

Contact us to learn how Scott and Simpactful can help your organization deliver sustainable sales and profit growth.


About Simpactful

Proven | Connected | Results

Meet Simpactful – a CPG/Retail consultancy firm built for today’s challenges, with a team of experienced leaders from both CPG and Retail firms.

Our experience spans functions – Sales, Marketing, Consumer Research, Human Resources, Product Supply – and all retail channels including eCommerce, Food, Drug, Mass, Club, Dollar, C Stores, and more.


Client Testimonial:

“Simpactful has a really strong organization punctuated by some amazing individuals”


Visit or contact us at or 925-234-6394 to learn more.