We are pleased to announce the addition of Joe Grady to the Simpactful Team. Joe recently completed a highly successful career at Walmart, where he managed some of their most important and challenging categories & departments. 

Joe brings deep knowledge and insights into what it takes to win with Walmart and Market-wide, having lead Merchandising teams for a variety of businesses including Personal Care, Beauty, OTC, Candy, Impulse and Snacks for Walmart. As DMM of Impulse and Candy, Joe developed and implemented a new strategy on front end self-checkouts, seasonal candy, and tobacco that drove growth in the business while delivering labor savings.

Joe says “I've had the opportunity to work with some of the best suppliers in the world and we jointly build best practices for bringing innovation to market, best in class merchandise assortments with price leadership, and developed JBP to deliver results. I am excited to join the Simpactful team and share those learnings and best practices with their clients.” 

To learn more about how Joe and Simpactful can help you win with Walmart contact the Simpactful team today at 925-234-6394.

About Simpactful:

Proven | Connected | Results

Meet Simpactful - a CPG/Retail consultancy firm built for today’s challenges, with a team of experienced leaders from both CPG and Retail firms.

Our experience spans functions - Sales, Marketing, Consumer Research, Human Resources, Product Supply - and all retail channels including eCommerce, Food, Drug, Mass, Club, Dollar, C Stores, and more.