DTC to Brick & Mortar expansion

dtc to brick & mortar expansion

Today, many digitally native brands begin successfully as DTC online offerings but hit a point of diminishing returns for new customer acquisition via digital media alone and seek brick & mortar expansion to facilitate efficient growth. At Simpactful we have used our “Get, Grow, Keep” model combined with our retail and CPG expertise to help numerous well-known DTC brand leaders understand the Bricks & Mortar business model, create compelling pitches to secure new in-store distribution and disproportionate support and to keep distribution over time by creating joint value.

areas of focus

  • Expansion targets and competitive landscape
  • Understanding retailer organization
  • Value proposition for the retailer
  • Retailer sells in strategy
  • Retailer pitch preparation
  • Test markets
  • National roll-outs
  • Joint Business Planning

explore our other capabilities