Unmasking the True ROI of Retail Executions
Simpactful is pleased to introduce a new component of its ROI Fitness℠ capability specifically aimed at helping brands evaluate their retail marketing and sales spending. These expenditures represent a substantial investment for consumer packaged goods companies, and despite massive gaps between store size and performance at various retailers, coverage tends to look very similar at each location. This is inefficient and leads to overspending.
Simpactful’s ROI Fitness℠ capability can help you eliminate this “broad stroke” approach. We will recommend channel-, retail-, and store-specific opportunities, based on data from more than one million store transactions and deep analytical understanding, giving you clear visibility and guidance on how to spend your precious resources.
Simpactful’s consultants bring real-life experience using ROI Fitness™. They’ve been there, done it, and delivered results. We do not believe in “one size fits all.” Instead, we’ll tailor our proposal to your specific needs, focusing on the highest-potential opportunities for your company. We’ll enable your company to deliver results. We do not “touch and go.” We “team up and deliver.”
Proven | Connected | Results
Simpactful is a CPG/retail consulting firm comprised of experienced leaders who have recently filled positions of significant responsibility in multi-national & U.S. corporations. Simpactful offers expertise in multiple “high impact” disciplines, an experienced network of industry-leading talent, and proven results across every significant channel/retailer.
Simpactful delivers real-world solutions enabling clients to accelerate sales and profits by efficiently capitalizing on their biggest opportunities and solving their most complex challenges.