Tom Olson

Tom Olson

Simpactful Sr. Consultant

Tom brings to the Simpactful team some amazing retail experience. Most recently, he led the merchandising team at Target as the VP over departments like Household, Personal Care, Baby, Dry Grocery, Dairy, and Frozen. He personally planned and executed Joint Business Plans with CPG companies and led his team to deliver business growth via great item selection, shelving, promotion, pricing and merchandising in all Target stores. As a result of his leadership, Target enjoyed continuous sales and gross margin $ and rate increases year over year for much of Tom’s tenure.