Tiffany Pratt

Tiffany Pratt

SIMPACTFUL SR. CONSULTANT

Tiffany has 20 years of expertise in global consumer & shopper insights, consumer & shopper marketing, in-store activation, multi-cultural marketing, and brand strategy consulting.   She has proven success in leading multifunctional client teams, and is consistently recognized as an engaging marketer who brings passion, energy, and creative thinking to the business.

Tiffany has led brand strategy, innovation, and customized consumer/shopper insights projects across various industries, including: CPG, Retail, Fashion, Fitness, Cosmetics, Food & Beverages, Spirits, Healthcare, Education, Technology, Media, and Financial Services.

At P&G she held brand management positions, and developed a strong hybrid skill set across consumer, shopper and multicultural marketing.